Sitecore Benchmarks
Sitecore is an enterprise CMS and digital experience platform for personalized web experiences. This page shows how Sitecore sites perform and what they run, from a sample of 1,304 US websites.
About Sitecore
Large enterprises with complex marketing, content, and integration needs.
A corporate marketing site with personalization.
- Enterprise content governance
- Personalization and marketing features
- Strong integration capabilities
- Licensing and implementation are costly
- Requires experienced .NET teams
- Upgrades and operations need planning
What we see on Sitecore sites
- Sitecore powers large enterprise marketing sites with complex personalization and governance. Editorial discipline is high -- publishing workflows create consistent content.
- When Sitecore sites perform well, it required deliberate investment. The platform doesn't optimize by default; it optimizes when a team makes it.
- Brand governance on Sitecore sites is enterprise-grade. Design systems, content standards, and publishing rules show up in measurable consistency.
- Personalization creating indexability challenges -- content that changes based on visitor context is content Google can't consistently read.
- Large JavaScript bundles from Sitecore's JSS (JavaScript Services) layer. The headless architecture adds framework weight.
- Third-party tag management adding significant script overhead. Sitecore sites have high third-party script counts, second only to AEM.
- Sitecore sites have the highest rate of cookie consent implementation of any platform we benchmark. Enterprise organizations take compliance seriously, and the consent tooling shows up on nearly every Sitecore site in our corpus.
- Sitecore sites show the highest rate of personalization-related JavaScript in our corpus. The targeting scripts that drive personalization create measurable page weight -- visible in script counts and load time distributions.
Businesses that use Sitecore
The industries most commonly running Sitecore sites.
Sitecore performance overview
Sitecore tool adoption
Sitecore structured data and SEO markup
Most-used tools on Sitecore sites
- 1Google Analytics
- 2Facebook Pixel
- 3Linkedin Insight Tag
- 1BrightEdge
- 2Ahrefs
- 3Yoast SEO
- 1Zendesk
- 2LivePerson
- 3Qualified
- 1Bazaarvoice Reviews
- 2Trustpilot
- 3Yotpo Reviews
- 1Trumba
- 2Calendly
- 1Cloudflare
- 2cdnjs
- 3Akamai
- 1Salesforce Marketing Cloud Account Engagement
- 2HubSpot
- 3Marketo
- 1OneTrust
- 2TrustArc
- 3Cookiebot
Top countries for Sitecore sites
See how your site compares
Run a free scan and see how your site stacks up against these benchmarks.
Percentages show the share of Sitecore sites where each signal was detected. Data covers US websites only. Benchmarks derived from public web-performance datasets (HTTP Archive and the Chrome UX Report); cleaning, business-type classification, and analysis are Stackra's own.